Strategic Management TMIS 3306

Course description:

This course exposes students to strategic perspectives on issues of concern to the organization. The course draws on and integrates concepts from different areas (e.g. accounting ethics, finance, information systems, law, marketing, and management) in the analysis and resolution of complex business situations. In addition to internal integration, the course also addresses the processes by which firms choose, maintain or redirect their strategic positions within ever-changing external environments. Strategic Management provides students with a realistic, comprehensive, and highly effective approach to strategic management. Students will learn how to use the resource-based view to develop competitive advantage through the acquisition, development and management of resources. This course aims at providing students with critical skills necessary for long-term management. To this end, the course will train students on how to analyze environmental data related to long- term planning. Finally, the course will teach students the necessary skills needed for the analysis of cases and decision-making in the light of results analysis.

Course Aims:

This course aims to enable the student to:
  • Learn critical skills necessary for long-term management.
  • Learn the significance of strategic management principles for organizations under international changes created by globalization conditions.
  • Have the knowledge about principles and techniques in setting the strategic plan and its control and implementation.
  • Learn how to analyze environmental data related to long- term planning.
  • Know the modern management terminologies.

Course outcomes:

Upon completion of the course, students should be able to:
  • Discuss the basics and philosophy of strategic management.
  • Determine available opportunities and threats facing organizations.
  • Apply strategic analysis tools to choose appropriate strategic alternatives.
  • Apply strategic analysis tools to choose appropriate strategic alternatives.